The appeal of the film Squid Game is no longer something new to the community and people watch Netflix movies. This is the popular work of the largest video streaming platform on the planet, appearing in newspaper titles and being discussed non-stop by the online community. Recently, a clear demonstration of the film's appeal is the fact that Netflix was sued by the Korean Internet company.

Specifically, Internet service provider (ISP) SK Broadband, a subsidiary of SK Group, one of the four largest cheabols in kimchi, has filed a lawsuit against the US company. The reason given is the sudden increase in the number of viewers of this video streaming service, causing the company to increase costs for line maintenance and consume a huge amount of Internet bandwidth.

Facing accusations of being the cause of difficulties in operating the Internet connection, Netflix said it was considering SK Broadband's request. The American company expressed its willingness to dialogue and find solutions to ensure the interests of both customers. After all, SK Broadband's internet users are also Netflix moviegoers.

According to the report, Squid Game is one of many movies that caused Netflix traffic to skyrocket. In South Korea, Netflix is the second largest bandwidth-hungry Internet service after YouTube. According to SK, both companies do not share network usage fees, while others such as Amazon, Apple, and Facebook are all paying for the traffic they generate.

The data traffic generated by Netflix has increased 24 times, SK said. Every second, they process 1.2 trillion bits of data from Netflix. Recent popular movies such as Squid Game or Hunting Deserters have contributed significantly to that increase. SK said it has filed a lawsuit against the US company since 2018, when its service provided high-quality movies to Korean audiences from foreign servers located in Japan and Hong Kong.

In a ruling in June, the Seoul Central District Court sided with the local company, ordering Netflix to pay the cost of operating the line. It is estimated that the US company will have to pay $22.9 million in 2020 alone, according to court data. Lawmaker Kim Sang-hee commented: "Google and Netflix are accounting for the majority of Internet traffic of Korean users, but are indifferent to the payment of fees."

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